Yes, you can - it takes a bit of know-how and learning by trial and error, but it's possible to implement a basic SEO strategy across your website. However, SEO is time-consuming and to do it properly you need to consider both technical SEO and on-page SEO. What's more, you will need to keep up-to-date with the algorithms' changes to the various search engines.

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FAQs

Q: HOW MUCH DOES IT COST TO IMPLEMENT AN SEO CAMPAIGN?

It's advisable to employ an experienced SEO agency or expert and this cost should be included in your marketing budget. The amount you should expect to pay is aligned to the scope of work needed to ensure success. A digital agency or SEO expert will charge after considering the project scope and once you have presented your predetermined expectations. The average hourly rate of employing an agency or SEO expert is approximately $150 per hour.

Q: WHAT AFFECTS YOUR SEO RANKING?

There are three factors that directly impact your SEO ranking , even if you’ve only implemented a very basic search strategy on your site. The factors to be aware of are: Page Load Time -- If your website loads too slowly your visitors will bounce and likely go to a competitor’s website. Google (and all search engines) will rank your website lower because of a slow page load time. This is something to pay close attention as we draw closer to the major update confirmed by Google. The Core Web Vitals update in March 2021 will focus on three aspects that directly -- and dramatically -- impact user experience on your site. Page load time features in this update and is paramount to securing your ranking or reaching the top of the SERPs. Keyword Selection -- Your keywords must be carefully chosen so your website and pages are listed under the correct search terms your ideal customer is looking for. Content Creation -- If you create quality content on your website your audience will find your site quickly, easily and will stay on your site to learn more. This increases dwell time which boosts rankings on search engines.

Q: WILL BLOGGING HELP SEO?

Blogging helps to boost your SEO strategy across your site but only if crafted with optimization in mind. Search engines are looking for the content on your website that will sufficiently answer users’ questions. So, by creating and sharing high-quality and in-depth blogs that address pertinent topics within your industry, you’re likely to be identified as an authority source of the searched topic. With on-page SEO tactics, search engines will find your blog more easily.

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FAQs

HOW MUCH DOES IT COST TO IMPLEMENT AN SEO CAMPAIGN?

CAN I DO SEO MYSELF?

WHAT AFFECTS YOUR SEO RANKING?

WILL BLOGGING HELP SEO?

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